39 Dexter Avenue, Suite 201, Montgomery, Alabama 36104
39 Dexter Avenue, Suite 201, Montgomery, Alabama 36104
Your Food Truck Is Already Rolling. What's Your Next Move?
Montgomery's food truck entrepreneurs are building businesses, serving customers, and creating opportunities across our community. Now, we're giving three local food truck businesses a chance to invest in what's next.
Food truck operators with a current City of Montgomery business license are invited to enter the Food Truck Pitch Competition for a chance to win a business growth award.
There is no live pitch. Complete the written application, submit your $3,000 Growth Plan Budget, and send us a short video telling us about your business and where you want to take it next.
Winners will be announced at the Food Truck Pop-Up.
Tell us about your food truck, your customers, what you've accomplished, and where you want to take your business next.
You'll also upload a copy of your current City of Montgomery business license.
Tell us exactly how you would invest the $3,000 First Place award to grow your food truck business. Your Growth Plan Budget must total no more than $3,000. If your business need exceeds $3,000, submit only the portion of your plan that fits within this amount. Do not submit a larger total budget and expect partial funding of the excess. Judges will evaluate your plan based on the $3,000 scope only.
As part of the application, you'll submit a simple budget showing how you would spend the $3,000 and explain what you expect that investment to accomplish.
Create a video pitch of no more than 2 minutes.
Tell us your story, what makes your business stand out, where you want to go next, and how a $3,000 investment could help you get there.
No professional video production is required. A video recorded on your phone is perfectly acceptable.
Upload your video to YouTube, Vimeo, Google Drive, or another accessible online platform, then copy and paste the link into your application.
Important: Your video must be accessible to anyone with the link. Judges must be able to view it without requesting permission or obtaining special access.
A panel of judges will review eligible applications, including the written application, $3,000 Growth Plan Budget, and video pitch.
There are no live pitches.
Three winners will be selected: 1st Place — $3,000, 2nd Place — $2,000, 3rd Place — $1,000.
Winners will be announced during the Food Truck Pop-Up on Saturday, October 24, 2026.
To be eligible, applicants must:
You do not have to participate as a vendor in the October 24 Food Truck Pop-Up to enter the competition.
Businesses selected to receive an award must become an approved City of Montgomery vendor before award funds can be issued.
Awards must be used to support the growth of the winning food truck business.
Eligible uses include:
Grant funds may be considered taxable business income. The recipient is responsible for any applicable federal, state, or local tax obligations and should consult a qualified tax professional regarding their individual circumstances
This is your opportunity to tell us about the entrepreneur and business behind the food truck.
We're interested in your business, your plan, and your vision — not your video production skills.
You don't need professional equipment, editing, graphics, or special effects. A phone-recorded video is perfectly acceptable.
A panel of judges reviews each eligible entry — the written application, the $3,000 Growth Plan Budget, and the video pitch. Judges consider:
You've already gotten your food truck on the road.
Now tell us where you're taking it.
Questions? Email accessmontgomery@montgomeryal.gov